Lexicon

The bar is packed to capacity. Everyone has a drink in their hand. A beautiful mix of hip-hop, new wave, indie rock and electro blares from the speakers. Brothers Gideon and Nick Black, along with guitarist The RealErich Schneider, bassist Alex Mokajin Pauley, DJ/producer C-Minus and producer/engineer Ed Monsef have captured that euphoric late-night vibe that rewards those who toil through the week, longing for the youthful exuberance that this setting provides.

But this perfect scenario, like anything in life, didn't come easy. After releasing two successful indie hiphop records and becoming one of the bigger names in the LA underground hiphop scene, Lexicon became frustrated. At first they were content in simply being a part of the scene they grew up admiring and idolizing -- they were more concerned with impressing the discerning underground heads than blowing up. But as the scene grew stale Lexicon knew that something needed to change. So instead of building on the props they'd achieved in the underground scene, they tore it all down, in order to build something different.

Calling upon for inspiration all of the rock and new wave music that blared from their parents speakers while they were growing up, Lexicon realized that by combining these elements with their deep knowledge of hiphop they could finally express themselves the way they wanted to, while helping make music exciting again for all of those kids out there who have all sorts of genres and styles thrown together on their iPods.

Mixing their broad range of influences from the A Tribe Called Quest to The Strokes to The Police to N.E.R.D. to Roxy Musicthese seasoned vets flawlessly flow their way through this new sound with an appealing confidence and an ever-present sense of humor. Their inherent knack for wordplay and songwriting results in vivid imagery and entertaining slice-of-life stories that are relatable to anyone.

With three European tours in 2009, over 500,000 hits on Youtube (thanks to the Harold and Kumar Go To White Castle hit song Rock), and almost 1,000,000 plays on myspace, the brothers Black are now known around the world for their extraordinarily energetic live shows and genre-bending sound. The take-over continues in 2010 with more tours, festival appearances, and the release of the long awaited LP Rapstars.

Lexicon - Known around LA for their extraordinarily energetic live shows and a genre-bending sound as sprawling as the city that shaped it, Lexicon supplies the soundtrack to life as it races by.
Photo: Alpha Pup Records